"Our aim to bring more transparency and therefore more responsibility to all the actors of the chain involved in the production of this product."
Herta is the leader in pre-packaged deli meats in France. Present since 1963, the brand has 176 references (ham, pie dough, hot dogs, sausage, bacon, pre-packaged sandwiches…) and is now the most purchased brand in the country.
Herta belongs to the Nestlé and Campofrio Groups.
"Even on a commodity like milk, you can still leverage innovation and create added-value"
Prospérité Fermière is a dairy cooperative founded in 1949. It has 1,600 members – producers spread over 1000 farms in the Hauts de France region, and collects about 410 million litres of milk per year. Ingredia is the manufacturing branch of the cooperative, and the 3rd global player in milk and milk proteins.
"Connecting Food brings real industry expertise on food traceability. They go beyond just tracing batches and dates, certifying in real-time that certain criteria of the products’ specifications have been met."
Fabrice MAUMY – Director of Digital Transformation and Information Systems – Terres Du Sud
The Terres du Sud cooperative group brings together 6,000 member producers, employs 1,500 people and has an annual turnover of 572 million euros. It is structured around 6 branches, including vegetable and animal production.
"I want the blockchain to become more and more popular, because it will give producers more power. It's going to make it possible for us to connect directly with the consumer."
Larrère Farms is a company based in the south of France, specialized in the production of organic and conventional vegetables. From a 60-hectare farm in 1981, the family business has now grown to 1,300 hectares.
"We started working with Connecting Food because they were the only ones with the true capability to trace a product from farm to store with the blockchain."
Juste &Vendéen is a regional French brand created by farmers of the FDSEA 44 cooperative. Eager to bring more transparency to consumers and to enhance their production, they create the brand in 2018.
"With Connecting Food, we have obtained real-time traceability, and we can bring more transparency to the consumer."
Coop Italia is the #1 retailer in Italy, with more than 1,400 stores across the country. The group places high priority to the products of their own brands, like Vivi Verde for instance.
Coop’s choice to work with Connecting Food was motivated by our ability to pair digital auditing with traceability in a single platform.